Scott Galloway QUOTES

61 " Brands are two things: promise and performance. "

― Scott Galloway , The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

63 " Consider that the telephone took 75 years to reach 50 million users, whereas television was in 50 million households within 13 years, the internet in 4,  . . . and Angry Birds in 35 days. In the tech era, the pace is accelerating further: it took Microsoft Office 22 years to reach a billion users, but Gmail only 12, and Facebook 9. Trying "

― Scott Galloway , The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

65 " The number one piece of advice seniors would give to their younger selves is that they wish they’d been less hard on themselves "

― Scott Galloway , The Algebra of Happiness: Finding the Equation for a Life Well Lived

67 " Recent research from the Johns Hopkins University Center on Aging and Health found that caregivers had an 18 percent lower mortality rate than noncaregivers. "

― Scott Galloway , The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

69 " Facebook—at Google the defining factors were the elegantly simple homepage and the fact that advertisers weren’t allowed to influence search results (organic search). "

― Scott Galloway , The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

71 " History favors the bold. Compensation favors the meek. As a Fortune 500 company CEO, you’re better off taking the path often traveled and staying the course. Big companies may have more assets to innovate with, but they rarely take big risks or innovate at the cost of cannibalizing a current business. Neither would they chance alienating suppliers or investors. They play not to lose, and shareholders reward them for it—until those shareholders walk and buy Amazon stock. Most boards ask management: “How can we build the greatest advantage for the least amount of capital/investment?” Amazon reverses the question: “What can we do that gives us an advantage that’s hugely expensive, and that no one else can afford?” Why? Because Amazon has access to capital with lower return expectations than peers. Reducing shipping times from two days to one day? That will require billions. Amazon will have to build smart warehouses near cities, where real estate and labor are expensive. By any conventional measure, it would be a huge investment for a marginal return. But for Amazon, it’s all kinds of perfect. Why? Because Macy’s, Sears, and Walmart can’t afford to spend billions getting the delivery times of their relatively small online businesses down from two days to one. Consumers love it, and competitors stand flaccid on the sidelines. In 2015, Amazon spent $7 billion on shipping fees, a net shipping loss of $5 billion, and overall profits of $2.4 billion. Crazy, no? No. Amazon is going underwater with the world’s largest oxygen tank, forcing other retailers to follow it, match its prices, and deal with changed customer delivery expectations. The difference is other retailers have just the air in their lungs and are drowning. Amazon will surface and have the ocean of retail largely to itself. "

― Scott Galloway , The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

73 " the words of Silicon Valley marketer Tom Hayes, who did just that for Applied Materials, “When the news is negative, you want to be perceived as a good company to which a bad thing has happened. "

― Scott Galloway , The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

75 " The wealthiest man in the twentieth century mastered the art of minimum-wage employees selling you stuff. The wealthiest man of the twenty-first century is mastering the science of zero-wage robots selling you stuff. "

― Scott Galloway , The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

77 " Separate people from ideology, or you give up access to 50% of potential relationships and allies. "

― Scott Galloway