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Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine QUOTES

Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine QUOTES

1 " When your instant reaction to everything is no, it's like you're unleashing a little monster that eats up all of life's possibilities. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

2 " When people think you're crazy, it's just because they don't have the courage to do what you're doing. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

3 " Steve Jobs said it best: “People don’t know what they want until you show it to them. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

4 " Always make a counteroffer. You can’t get anywhere without a counter. Remind clients there is always a cost for time. Time is expensive. You can’t predict the market. You can’t assume there is always a better offer. Can the parties involved split the difference? Can you as the salesperson offer an additional incentive? Can you lower your commission? Pay for a cost associated with the deal yourself? Remember, $10 is better than $0! "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

5 " Initiative is like a magical cure-all elixir. Pick up the phone and make a call, send an email, follow up with leads. Do something. Taking initiative is like breathing for a salesperson; you cannot survive without it. Take initiative with everything that is put in front of you, and you will experience success every single day. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

6 " Good salespeople know what to expect from clients during every phase of the deal, because they are in tune with their clients’ emotions as they pass through each phase. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

7 " SoHo was a market I desperately wanted to sell in, and I started meeting people the moment I put my mind to it. “Need some water? My name’s Ryan.” “Need a spot?” “Nice Nikes!” These would be strange things to say to someone on the street. But at the gym, these were my client pickup lines, and they worked. They worked so well that I became addicted to meeting people. The first week I picked up a $3.5 million loft and sold it in four days. The 6 percent commission I made paid for 100 years of Equinox. Literally. And these were just my afternoon clients. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

8 " Deep in my core I believed I could sell this apartment. I was positive I could. Ready, set, GO! I called everyone. I spent the entire day emailing and calling people, trying to find a buyer. I never stopped believing I could pull this off. And it worked—I found one! After two weeks of negotiations, contracts were signed. Sold! "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

9 " Never start off by talking about the product. Always make a connection first. If you went on a blind date and the first words out of your mouth were, “Do you want to have sex?” things probably wouldn’t go your way. You might even get a drink thrown in your face. Sales is surprisingly similar: You have to be sincere when meeting a potential customer for the first time. Give them a genuine compliment or ask a question to get a conversation started. Get a yes and a smile. Once "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

10 " salesperson. If I take care of the work, the work will take care of me. Think about it. Life is going to go up and down. You will have great days and some you’d like to forget ever happened. You will have good relationships and bad ones. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

11 " People are attracted to other people with similar likes. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

12 " never forget that I’m not really selling a product; I’m selling a product’s story. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

13 " When the market is great, that’s all you need. But when the market is bad, you need to sell more than just the product—you need to sell the story. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

14 " If you want to be really productive, give yourself a quota. Meet at least three new people every day, and get their contact info. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

15 " Social currency matters. The more people you meet, the more business you’ll do. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

16 " Never hyper-focus on one ball. You do not live or die by one sale. 2. You never wonder, “What’s next?” because your next deal is already in the works. 3. You are surrounded by opportunity—making contacts, gaining referrals, generating new business, always reaching for new balls. 4. You know that it takes as much energy to manage one ball as it does four, five, or even six. 5. You control the flight path—you know which balls to handle first, which ones to deal with quickly, and which ones require more time and attention. 6. You don’t blindly toss balls in the air. You care about where each one lands. LET FEAR DRIVE YOUR SUCCESS "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

17 " John Deco became the basis of our marketing campaign. We decided to throw John Deco a homecoming party as our launch event. We invited a lot of brokers for food and drinks, and gave out fancy gifts from Tiffany & Co. and Hermès, making sure everyone knew that both of those stores were located right in the area. See what a great neighborhood this is!? Now people were talking about the building. Suddenly, instead of calling the building 99 John, brokers started referring to it as “the John Deco building.” It was no longer just a bunch of units being converted into condos—now everyone knew about the building’s rich history because we had created a story to showcase it to potential buyers. We got our first three offers the next day. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

18 " People want to spend their money with the most confident and most knowledgeable person, otherwise they will just stay home and shop on the internet. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

19 " A Win is the legacy you leave behind. And your Win doesn’t have to be as big as “change the world”—but it needs to be real, it needs to change you, and it needs to be something you really want. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

20 " Most salespeople are either too pushy and aggressive, and only focused on the sale. Or they’re too accommodating—robotic, and say yes to whatever the client asks. Both of these scenarios prevent deals from closing. To be an effective closer, you have to maintain a connection but focus on the deal first. "

― , Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine