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61 " It’s this simple: if I never try anything, I never learn anything. "
― Josh Kaufman , The Personal MBA: Master the Art of Business
62 " Every successful business (1) creates or provides something of value that (2) other people want or need (3) at a price they’re willing to pay, in a way that (4) satisfies the purchaser’s needs and expectations and (5) provides the business sufficient revenue to make it worthwhile for the owners to continue operation. Take away any of "
63 " The first rule of any technology used in a business is that automation applied to an efficient operation will magnify the efficiency. The second is that automation applied to an inefficient operation will magnify the inefficiency. —BILL GATES, "
64 " You can’t operate a company by fear, because the way to eliminate fear is to avoid criticism, and the best way to avoid criticism is to do nothing. —STEVE ROSS, FORMER CEO OF TIME WARNER "
65 " People don’t like to be sold, but they love to buy. —JEFFREY GITOMER, AUTHOR "
66 " Desire BUT I REALLY WANT IT!!! —TWO-YEAR-OLD CHILDREN EVERYWHERE "
67 " Paradox of Automation: the more efficient the Automated system, the more crucial the contribution of the human operators of that system. "
68 " Most drivers don’t buy expensive off-road-capable vehicles because they actually drive off the road. They buy them because off-road capability makes them feel adventurous and bold, capable of meeting any driving challenge. "
69 " The trick is to find an attractive market that interests you enough to keep you improving your offering every single day. Finding that market is mostly a matter of patience and active exploration. "
70 " Perceived Value determines how much your customers will be willing to pay for what you’re offering. The higher the perceived value of your offering, the more you’ll be able to charge for it, which significantly improves your chances of succeeding. "
71 " The very best businesses create a virtuous cycle: they create huge amounts of value while keeping their expenses consistently low, "
72 " Roughly defined, a business is a repeatable process that: 1. Creates and delivers something of value… 2. That other people want or need… 3. At a price they’re willing to pay… 4. In a way that satisfies the customer’s needs and expectations… 5. So that the business brings in enough profit to make it worthwhile for the owners to continue operation. "
73 " The best businesses in the world are the ones that create the most value for other people. Some businesses thrive by providing a little value to many, and others focus on providing a lot of value to only a few people. Regardless, the more real value you create for other people, the better your business will be and the more prosperous you’ll become. "
74 " 1. Efficacy—How well does it work? 2. Speed—How quickly does it work? 3. Reliability—Can I depend on it to do what I want? 4. Ease of Use—How much effort does it require? 5. Flexibility—How many things does it do? 6. Status—How does this affect the way others perceive me? 7. Aesthetic Appeal—How attractive or otherwise aesthetically pleasing is it? 8. Emotion—How does it make me feel? 9. Cost—How much do I have to give up to get this? "
75 " Everything we hear is an opinion, not a fact. Everything we see is a perspective, not the truth. —MARCUS AURELIUS, ROMAN EMPEROR AND PHILOSOPHER "
76 " The Golden Trifecta is my personal three-word summary of How to Win Friends and Influence People. If you want to make others feel Important and safe around you, always remember to treat people with appreciation, courtesy, and respect. "
77 " Popper said many wise things, but I think the following remark is among the wisest: “The best thing that can happen to a human being is to find a problem, to fall in love with that problem, and to live trying to solve that problem, unless another problem even more lovable appears. "
― Josh Kaufman , The First 20 Hours: How to Learn Anything...Fast
78 " We act as though comfort and luxury were the chief requirements of life, when all we need to make us happy is something to be enthusiastic about. "
79 " Many things aren't fun until you're good at them . Every skill has what I call a frustration barrier, a period of time in which you're horribly unskilled and you're painfully aware of that fact. "
80 " Oftentimes, what we experience as mental fatigue or emotional distress is simply a signal from our body that we’re not getting enough of something we physically need: nutrients, exercise, or rest. "