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" Joiner’s article “On Buckeyes, Gators, Super Bowl Sunday, and the Miracle on Ice” makes a strong case that it’s not the winning that counts but the taking part—the shared experience. It is true that he found fewer suicides in Columbus, Ohio, and Gainesville, Florida, in the years when the local college football teams did well. But Joiner argues that this is because fans of winning teams “pull together” more: they wear the team shirt more often, watch games together in bars, talk about the team, and so on, much as happens in a European country while the national team is playing in a World Cup. The “pulling together” saves people from suicide, not the winning. Proof of this is that Joiner found fewer suicides in the US on Super Bowl Sundays than on other Sundays at that time of year, even though few of the Americans who watch the Super Bowl are passionate supporters of either team. What they get from the day’s parties is a sense of belonging. That is the lifesaver. In Europe today, there may be nothing that brings a society together like a World Cup with your team in it. For once, almost everyone in the country is watching the same TV programs and talking about them at work the next day, just as Europeans used to do thirty years ago before they got cable TV. Part of the point of watching a World Cup is that almost everyone else is watching, too. Isolated people—the types at most risk of suicide—are suddenly welcomed into the national conversation. They "
― Simon Kuper , Soccernomics