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60  QUOTES

30 " To measure market needs, I would watch carefully what customers do, not simply listen to what they say. Watching how customers actually use a product provides much more reliable information than can be gleaned from a verbal interview or a focus group. Thus, observations indicate that auto users today require a minimum cruising range (that is, the distance that can be driven without refueling) of about 125 to 150 miles; most electric vehicles only offer a minimum cruising range of 50 to 80 miles. Similarly, drivers seem to require cars that accelerate from 0 to 60 miles per hour in less than 10 seconds (necessary primarily to merge safely into highspeed traffic from freeway entrance ramps); most electric vehicles take nearly 20 seconds to get there.
And, finally, buyers in the mainstream market demand a wide array of options, but it would be impossible for electric vehicle manufacturers to offer a similar variety within the small initial unit volumes that will characterize that business. According to almost any definition of functionality used for the vertical axis of our proposed chart, the electric vehicle will be deficient compared to a gasolinepowered car.
This information is not sufficient to characterize electric vehicles as disruptive, however. They will only be disruptive if we find that they are also on a trajectory of improvement that might someday make them competitive in parts of the mainstream market.
The trajectories of performance improvement demanded in the market—whether measured in terms of required acceleration, cruising range, or top cruising speed—are relatively flat. This is because traffic laws impose a limit on the usefulness of ever-more-powerful cars, and demographic, economic, and geographic considerations limit the increase in commuting miles for the average driver to less than 1 percent per year.
At the same time, the performance of electric vehicles is improving at a faster rate—between 2 and 4 percent per year—suggesting that sustaining technological advances might indeed carry electric vehicles from their position today, where they cannot compete in mainstream markets, to a position in the future where they might. "

Clayton M. Christensen

36 " When older people ask me, “How have you been so successful after age 65?” I tell them, “Anyone who’s reached 65 years of age has had a world of experience behind him. He’s had his ups and downs and all the trials and tribulations of life. He certainly ought to be able to gather something out of that, something he can put together at the end of his 65 years so he can get a new start.” The way I see it, a man’s life is written by the way he lives it. It’s using any talent God has given him, even if his talent is cooking food or running a good motel.You can reach higher, think bigger, grow stronger and live deeper in this country of ours than anywhere else on Earth. The rules here give everybody a chance to win. If my story is different, it’s because my life really began at age 65 when most folks have already called it a day.I’d been modestly successful before I hit 65. After that I made millions. When they’re about 60 or 65, a lot of people feel that life is all over for them. Too many of them just sit and wait until they die or they become a burden to other people. The truth is they can make a brand new life for themselves if they just don’t give up and hunker down. I want to tell people, “You’re only as old as you feel or as you think, and no matter what your age there’s plenty of work to be done.” I don’t want to sound like I’m clearing my throat and giving advice about how a man can be successful. I’m not all puffed up. My main trade secret is I’m not afraid of hard, back-cracking work. After all, I was raised on a farm where hard work is the way of life. "

38 " There are no specific memories of the first time I used ketamine, which was around age 17 or 18. The strongest recollection of ketamine use regarded an instance when I was concurrently smoking marijuana and inhaling nitrous oxide. I was in an easy chair and the popular high school band Sublime was playing on the CD player. I was with a friend. We were snorting lines of ketamine and then smoking marijuana from a pipe and blowing the marijuana smoke into a nitrous-filled balloon and inhaling and exhaling the nitrous-filled balloon until there was no more nitrous oxide in the balloon to achieve acute sensations of pleasure, [adjective describing state in which one is unable to comprehend anything], disorientation, etc. The first time I attempted this process my vision behaved as a compact disc sound when it skips - a single frame of vision replacing itself repeatedly for over 60 seconds, I think. Everything was vibrating. Obviously I couldn't move. My friend was later vomiting in the bathroom a lot and I remember being particularly fascinated by the sound of it; it was like he was screaming at the same time as vomiting, which I found funny, and he was making, to a certain degree, demon-like noises. My time 'with' ketamine lasted three months at the most, but despite my attempts I never achieved a 'k-hole.' At a party, once, I saw a girl sitting in bushes and asked her what she was doing and she said " I'm in a 'k-hole.'" While I have since stopped doing ketamine because of availability and lack of interest, I would do ketamine again because I would like to be in a 'k-hole. "