" Desmond Coolwater is a well dressed, young prestigious ivy league gentleman and dabbling misogynist with a key to the metropolitan Denver nightlife as well as a job with a local, yet well known magazine as an entertainment / advertising executive.

He knows how to make money marketing and beguiling women, but he is about take losses on a level that he’s not accustomed to and in order to overcome losing his job, nearly losing his father and the possibility for love with the right woman he will have to reinvent cool. "

― Keylend Wright