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" It’s called mental contrasting, and it seems less like science than the kind of advice you might come across on a late-night infomercial: Envision a reachable goal, and envision the obstacles. The thing is, as Oettingen discovered, this method works, triggering significant changes in behavior and motivation. "

Daniel Coyle , The Culture Code: The Secrets of Highly Successful Groups


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Daniel Coyle quote : It’s called mental contrasting, and it seems less like science than the kind of advice you might come across on a late-night infomercial: Envision a reachable goal, and envision the obstacles. The thing is, as Oettingen discovered, this method works, triggering significant changes in behavior and motivation.