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" In an analysis of over one billion pieces of emoji data across the globe, across numerous categories, it wasn’t surprising to find that UK residents had the highest ratio of “winking” emojis, a means, perhaps, of compensating for their usual reserve.1 "

Martin Lindstrom , Small Data: The Tiny Clues that Uncover Huge Trends


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Martin Lindstrom quote : In an analysis of over one billion pieces of emoji data across the globe, across numerous categories, it wasn’t surprising to find that UK residents had the highest ratio of “winking” emojis, a means, perhaps, of compensating for their usual reserve.1