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The Secret Knowledge: On the Dismantling of American Culture QUOTES

2 " Kraus asks the question of Freudian analysis: What would be enough? At what point would talking about one’s problems for x hours a week, be sufficient to bring one to a state of “normalcy”?

The genius of Freudianism, Kraus writes, is not the creation of a cure, but of a disease—the universal, if intermittent, human sentiment that “something is not right,” elaborated into a state whose parameters, definitions, and prescriptions are controlled by a self-selecting group of “experts,” who can never be proved wrong.

It was said that the genius of the Listerine campaign was attributable to the creation not of mouthwash, but of halitosis. Kraus indicts Freud for the creation of the nondisease of dissatisfaction. (See also the famous “malaise” of Jimmy Carter, which, like Oscar Wilde’s Pea Soup Fogs, didn’t exist ’til someone began describing it.) To consider a general dissatisfaction with one’s life, or with life in general as a political rather than a personal, moral problem, is to exercise or invite manipulation. The fortune teller, the “life coach,” the Spiritual Advisor, these earn their living from applying nonspecific, nonspecifiable “remedies” to nonspecifiable discomforts.The sufferers of such, in medicine, are called “the worried well,” and provide the bulk of income and consume the bulk of time of most physicians. It was the genius of the Obama campaign to exploit them politically. The antecedent of his campaign has been called Roosevelt’s New Deal, but it could, more accurately, be identified as The Music Man. "

David Mamet , The Secret Knowledge: On the Dismantling of American Culture

17 " We long ago ceased expecting that a President speak his own words. We no longer expect him actually to know the answers to questions put to him. We have, in effect, come to elect newscasters-and by a similar process: not for their probity or for their intelligence, but for their "believability."

"Hope" is a very different exhortation than, for example, save, work, cooperate, sacrifice, think. It means: "Hope for the best, in a process over which you have no control." For, if one had control, if one could endorse a candidate with actual, rational programs, such a candidate demonstrably possessed of character and ability sufficient to offer reasonable chance of carrying these programs out, we might require patience or understanding, but why would we need hope?

We have seen the triumph of advertising's bluntest and most ancient tool, the unquantifiable assertion: "New" in what way? "Improved" how? "Better" than what? "Change" what in particular? "Hope" for what?

These words, seemingly of broad but actually of no particular meaning, are comforting in a way similar to the self-crafted wedding ceremony.

Whether or not a spouse is "respecting the other's space," is a matter of debate; whether or not he is being unfaithful is a matter of discernible fact. The author of his own marriage vows is like the supporter of the subjective assertion. He is voting for codependence. He neither makes nor requires an actual commitment. He'd simply like to "hope. "

David Mamet , The Secret Knowledge: On the Dismantling of American Culture