Home > Work > Influence and Persuasion (HBR Emotional Intelligence Series)

Influence and Persuasion (HBR Emotional Intelligence Series) QUOTES

Influence and Persuasion (HBR Emotional Intelligence Series) QUOTES

1 " KEVIN HOGAN is the author of 21 books, including The Science of Influence: How to Get Anyone to Say Yes (Wiley, 2010) and The Psychology of Persuasion: How to Persuade Others to Your Way of Thinking (Pelican Publishing, 1996). "

― Harvard Business Review , Influence and Persuasion (HBR Emotional Intelligence Series)

2 " ¿Y en qué consiste personalizarlo de verdad? Redactar un mensaje corto es eficaz, pero encabezarlo con el nombre de pila del receptor o poner tus iniciales al final desencadena un grado bastante mayor de cumplimiento. "

― Harvard Business Review , Influence and Persuasion (HBR Emotional Intelligence Series)

3 " La regla de oro es muy sencilla: las ventas sencillas házselas al señor Racional, y las complicadas al señor Intuitivo. "

― Harvard Business Review , Influence and Persuasion (HBR Emotional Intelligence Series)