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1 " Perhaps one of the more creative promotions of all time wasin 1969, when a marketer with the Procter & Gamble Companycame up with the idea of giving away goldfish with each purchaseof a king-size box of Spic and Span. "
― Mary Potter Kenyon , Coupon Crazy: The Science, the Savings, and the Stories Behind America's Extreme Obsession
