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" When we give people segmented attention, piecemeal time, switching back and forth, the switching cost is higher than just the time involved. We end up damaging relationships.” Every time I see a couple dining with one partner trying earnestly to communicate while the other is texting under the table, I’m reminded of the simple truth of that statement. "

Gary Keller , The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results


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Gary Keller quote : When we give people segmented attention, piecemeal time, switching back and forth, the switching cost is higher than just the time involved. We end up damaging relationships.” Every time I see a couple dining with one partner trying earnestly to communicate while the other is texting under the table, I’m reminded of the simple truth of that statement.