" In Bhagavad-gītā it is said that simply by understanding the transcendental nature of God one can go back home, back to Godhead. But demons and atheistic persons do not try to understand the nature of the Supreme Lord; therefore they remain in the entanglement of birth and death. "

― A.C. Bhaktivedanta Swami Prabhupāda , Srimad-Bhagavatam, Third Canto