" Few if any of the alcoholics enrolled in AA will find sobriety until they complete Step Twelve. Even if they make it through all the other eleven steps, those who do not complete Step Twelve are very likely to drink again. It is those who complete Step Twelve who overcome the addiction.

Step Twelve is the commitment to help another alcoholic beat the disease. Step Twelve is all about service. And it is service that is the key to breaking our dopamine addictions in our organizations too. I’m not talking about serving our customers, employees or shareholders. I’m not talking about abstractions of people. I mean service to the real, living, knowable human beings with whom we work every day. "

― Simon Sinek , Leaders Eat Last