QUOTE : Everything from self-help guides to teen magazines regularly feature tips on 'being your own best friend' and 'reaffirming your self-worth'. Advice includes such gems as writing down 'amazing things about yourself every morning'. So if we wonder where Generation Snowflake gets its sense of self-regard from, the self-esteem movement must take some of the credit (or blame). It is an industry dedicated to creating ego-boosting, self-oriented youth.