" And in some environments, talking like an overly-educated, holier-than-thou reformer is an automatic hook. Don’t get any tribal feelings about that description, either. The most sanctimonious holier-than-thou people I know are progressive social activists, not religious zealots. (Ooooh. Look at all the labeling in that sentence!) "
― Rory Miller , ConCom: Conflict Communication A New Paradigm in Conscious Communication