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1 " researchers discovered that people who have just consumed caffeinated drinks were more likely to be swayed by arguments about various controversial topics.55 In short, good evidence that there really is no such thing as a free lunch or an innocent cup of coffee. "
― Richard Wiseman , 59 Seconds: Think a Little, Change a Lot
2 " When people can afford necessities in life, an increase in income dones not result in a significantly happier life. "
3 " To ensure a well-motivated participant, Pfungst rewarded Clever Hans with a small piece of bread, carrot or sugar each time he responded (interestingly, this same procedure still works well with most undergraduate students today). "
― Richard Wiseman , Paranormality: Why We See What Isn't There
4 " Happiness doesn't just flow from success; it actually causes it. "
5 " Buy Experiences Not Goods. Want to buy happiness? Then spend your hard-earned cash on experiences. Go out for a meal. Go to a concert, cinema or theatre. Go on holiday. Go and learn how to pole dance. Go paintballing. Go bungee jumping. In fact, get involved in anything that provides an opportunity to do things with others, and then tell even more people about it afterwards. When it comes to happiness, remember that it is experiences that represent really good value for money. "
6 " materialism takes root in early childhood, and is driven mainly by low self-esteem. "
7 " Visualize Yourself Doing, Not Achieving. "
8 " Our beliefs do not sit passively in our brains waiting to be confirmed or contradicted by incoming information. Instead, they play a key role in shaping how we see the world. "
9 " When you gossip about another person, listeners unconsciously associate you with the characteristics you are describing, ultimately leading to those characteristics’ being “transferred” to you. So, say positive and pleasant things about friends and colleagues, and you are seen as a nice person. In contrast, constantly complain about their failings, and people will unconsciously apply the negative traits and incompetence to you. "
10 " We do not love people so much for the good they have done us, as for the good we do them. "
11 " The message is that people are more likely to agree with you when they have already said something positive. "
12 " The results from both studies clearly indicated that in terms of short- and long-term happiness, buying experiences made people feel better than buying products. "
13 " The message is clear – those who do not feel in control of their lives are less successful, and less psychologically and physically healthy, than those who do feel in control. "
14 " The message from this type of work is simple – if you want to cheer yourself up, behave like a happy person. "
15 " Albert Einstein once said, “Sit with a beautiful woman for an hour and it seems like a minute, sit on a hot stove for a minute and it seems like an hour—that’s relativity. "
― Richard Wiseman , Quirkology: How We Discover the Big Truths in Small Things
16 " When it comes to happiness, remember, it is experiences that represent really good value for the money. "
17 " thinking and writing are very different. Thinking can often be somewhat unstructured, disorganized, and even chaotic. In contrast, writing encourages the creation of a story line and structure that help people make sense of what has happened and work toward a solution. In short, talking can add to a sense of confusion, but writing provides a more systematic, solution-based approach. "
18 " Napping is often seen as a form of laziness. Nothing could be further from the truth. Hundreds of experiments have demonstrated the enormous benefits associated with even the shortest of sleeps, and so it is vital that you make napping part of your daily routine. "
― Richard Wiseman , Night School
19 " When trying to write your way to a happier life, expressing gratitude is just the tip of the iceberg. "
20 " If you need to feel wide awake directly after having a short nap, drink a cup of coffee or other caffeinated drink just before dozing off. The caffeine will start to work its magic about twenty-five minutes later – just as you are waking up. "
