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1 " Networking is an investment in your business. It takes time and when done correctly can yield great results for years to come. "
― Diane Helbig , Lemonade Stand Selling: Accelerate Your Small Business Growth
2 " When you network you develop a list of resources that you can share with others. This increases your value to those prospects and clients you deal with. "
3 " Think about what you sell in terms of how it eases or prevents pain for your client. "
4 " With the explosion of the internet has come numerous avenues for small business owners to share their expertise and position themselves as experts. And expertise is what consumers are looking for. "
― Diane Helbig , Thriving in the New Economy
5 " Successful prospecting depends on selecting methods that you can effectively navigate. If something makes you uncomfortable, please don't do it. "
6 " The New Economy is one where small business has the advantage. What is itabout small business that is unique? Today’s small businesses are lean, smart, complex – eternally entrepreneurial – not just small versions of big business. These entrepreneurial models are the survivors in today’s economy. "
7 " As a small business owner, you must sell or you will go out of business. Therefore, you must prospect (it's an integral part of the process). You have to bring people to your business, not just wait for them to show up. "
8 " Successful selling begins with listening. Your job when you are in front of the prospect is to ask questions and then listen to the answers. Take copious notes about what they tell you; what they say and what they don't say. "
9 " Active prospecting let's people know that they matter; that you've sought them out. "