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1 " Privacy and pollution are similar problems. Both cause harm that is invisible and pervasive. Both result from exploitation of a resource--whether it is land, water, or information. Both suffer from difficult attribution. It is not easy to identify a single pollutant or a single piece of data that caused harm. Rather, the harm often comes from an accumulation of pollutants, or an assemblage of data. And the harm of both pollution and privacy is collective. No one person bears the burden of all pollution; all of society suffers when the air is dirty and the water undrinkable. Similarly, we all suffer when we live in fear that our data will be used against us by companies trying to exploit us or police officers sweeping us into a lineup. (212-213) "
2 " On the corporate side, the upshot of our data (the benefit to us) isn't all that interesting unless you're an economist. In theory, your data means ads are better targeted, which means less marketing spend is wasted, which means lower prices. At the very least, the data they sell means you get to use genuinely useful services like Facebook and Google without paying money for them. "
― Christian Rudder , Dataclysm: Who We Are (When We Think No One's Looking)
