QUOTE : I don't think people grasp the real me when they see me on television. I've got the wonderful family, the big house, the flash car. I run several of the world's best restaurants. I'm running round, cursing and swearing, telling people what to do. They probably think: that flash bastard. But my life, like most people's, is about hard work. It's about success. Beyond that, though, something else is at play. I'm as driven as any man you'll ever meet. When I think about myself, I still see a little boy who is desperate to escape, and keen to please. I just keep going, moving as far away as possible from where I began. Work is who I am, who I want to be. I sometimes think that if I were to stop working, I'd stop existing.