QUOTE : Just like that, we started to see each other most mornings, which meant we quickly went from two guys who liked each other and kept saying they wanted to hang out to actual full-blown bros. This of course meant that every woman who knew us...was falling over herself to label our relationship a 'bromance.' That's a term that was coined in the nineties by the skateboarding magazine -Big Brother- to describe skaters who spent a ton of time together, but it has morphed into a gentle insult for any guys who dare to get too close. It's not as condescending as 'bros,' and it doesn't cut quite as wrong as being shouted down with 'gaaay.' No, the bromance lived in the category of the oh-aren't-you-cute pat on the head.