" Forty-five minutes and many pairs of kids' pyjamas, handballs and packets of coloured pencils later, I have had to swap my basket for a trolley, but when I get through the self-checkout and find out the total is forty-seven dollars, I'm so horrified by the low price that I abandon it all. That was a pricing mistake they made there. They made it so low it alarmed me and reminded me what a lot of mass-produced tat it was, and how it was possibly made my small exploited children in the third world. If the total had been seventy dollars I probably would have bought the lot. "

― , How to Be Second Best