" Use e.g. when you mean “for example”: “I like junk food—e.g., Doritos and Pringles.” (How to remember: “For eg-zample.”) Use i.e. when you mean “in other words”: “He ate Doritos and Pringles—i.e., junk food.” (How to remember: “in other words.”) "

― David Pogue , Pogue's Basics: Life: Essential Tips and Shortcuts (That No One Bothers to Tell You) for Simplifying Your Day