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" An unusual chain-letter reached Quincy during the latter part of 1933,” wrote a local Illinois historian. “So rapidly did the chain-letter fad develop symptoms of mass hysteria and spread throughout the United States, that by 1935–1936 the Post Office Department, as well as agencies of public opinion, had to take a hand in suppressing the movement.” He provided a sample—a meme motivating its human carriers with promises and threats: We trust in God. He supplies our needs. Mrs. F. Streuzel........Mich. Mrs. A. Ford............Chicago, Ill. Mrs. K. Adkins..........Chicago, Ill. etc. Copy the above names, omitting the first. Add your name last. Mail it to five persons who you wish prosperity to. The chain was started by an American Colonel and must be mailed 24 hours after receiving it. This will bring prosperity within 9 days after mailing it. Mrs. Sanford won $3,000. Mrs. Andres won $1,000. Mrs. Howe who broke the chain lost everything she possessed. The chain grows a definite power over the expected word. DO NOT BREAK THE CHAIN. "

James Gleick , The Information: A History, a Theory, a Flood


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James Gleick quote : An unusual chain-letter reached Quincy during the latter part of 1933,” wrote a local Illinois historian. “So rapidly did the chain-letter fad develop symptoms of mass hysteria and spread throughout the United States, that by 1935–1936 the Post Office Department, as well as agencies of public opinion, had to take a hand in suppressing the movement.” He provided a sample—a meme motivating its human carriers with promises and threats: We trust in God. He supplies our needs. Mrs. F. Streuzel........Mich. Mrs. A. Ford............Chicago, Ill. Mrs. K. Adkins..........Chicago, Ill. etc. Copy the above names, omitting the first. Add your name last. Mail it to five persons who you wish prosperity to. The chain was started by an American Colonel and must be mailed 24 hours after receiving it. This will bring prosperity within 9 days after mailing it. Mrs. Sanford won $3,000. Mrs. Andres won $1,000. Mrs. Howe who broke the chain lost everything she possessed. The chain grows a definite power over the expected word. DO NOT BREAK THE CHAIN.