" We are swimming upstream against a great torrent of disorganization, which tends to reduce everything to the heat death of equilibrium and sameness.… This heat death in physics has a counterpart in the ethics of Kierkegaard, who pointed out that we live in a chaotic moral universe. In this, our main obligation is to establish arbitrary enclaves of order and system.… Like the Red Queen, we cannot stay where we are without running as fast as we can. "

― James Gleick , The Information: A History, a Theory, a Flood