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" remember that anytime you fail to say “no” to a non-essential, you are really saying yes by default. So once you have sufficiently explored your options, the question you should be asking yourself is not: “What, of my list of competing priorities, should I say yes to?” Instead, ask the essential question: “What will I say no to?” This "

Greg McKeown , Essentialism: The Disciplined Pursuit of Less


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Greg McKeown quote : remember that anytime you fail to say “no” to a non-essential, you are really saying yes by default. So once you have sufficiently explored your options, the question you should be asking yourself is not: “What, of my list of competing priorities, should I say yes to?” Instead, ask the essential question: “What will I say no to?” This