" There is always a component to denial that goes deeper than likes or dislikes. You’re not in denial about roses if you don’t like roses, but prefer tulips. Or about politics if you can’t stand a certain politician. Or if you want to switch off the radio each time pop artist Justin Bieber sings “Baby baby.” The concept of denial is reserved for those issues that are emotionally and morally disturbing and therefore—if not dealt with—generate an uncomfortable inner splitting. The term denial is appropriate when the full acknowledgment of what is denied would imply having to act upon it. The lifting of denial would result in an emotional shift, and would require both speaking and acting differently. And sometimes it would result in a substantial change of lifestyle, ethics, and identity. "

― , What We Think About When We Try Not To Think About Global Warming: Toward a New Psychology of Climate Action