QUOTE : The idea of Digital Darwinism is that, like any species, companies are designed to improve slowly over time, to optimize, to breed selectively, to become better via rather slow but consistent and well-proven evolution. This has worked for large and small businesses alike, but things are different now. The pace of technological and societal change has now become so fast that the background for business changes faster than any company can. Natural adaptation and typical agility are no longer enough.