" The best swordsman in the world doesn’t need to fear the second-best swordsman in the world; no, the person for him to be afraid of is some ignorant antagonist who has never had a sword in his hand before; he doesn’t do the thing he ought to do, and so the expert isn’t prepared for him. MARK TWAIN, 1889 "

― , Digital Darwinism: Survival of the Fittest in the Age of Business Disruption