QUOTE : It's easy to know if you have an Apollo case. The cops talk in whispers. They sip their coffee as if it tastes of the celebrity blood they've just wiped off their shoes. Carloads of FBI Special Agents point at maps and charts, pretending to know what they're talking about. But when the whole media circus arrives and pitches its tents all round the corpses, you know the ratings are going to the moon. That's why they're Apollos. Everyone will tune in. They all want to know. Take a seat. Apollo cases don't happen to ordinary Joes like you and me. They're reserved for the celebrities we've envied all our lives until their bloodstained bodies stare at us from the front pages of our newspapers. Then we're glad we're different from them.