" Even the way we describe seemingly straightforward tasks can make a difference in how people perform. In one experiment, subjects were asked to play either the “Wall Street Game” or the “Community Game,” a task designed to measure people’s willingness to cooperate under different conditions.19 In reality, they were the exact same game. But those who had been primed to think of community were more likely to be cooperative than those thinking of Wall Street. What we expect from people (and from ourselves) manifests itself in the words we use, and those words can have a powerful effect on end results. This means, as you will continue to see in the coming chapters, that the best managers and leaders view each interaction as an opportunity to prime their employees for excellence. "

― Shawn Achor , The Happiness Advantage: The Seven Principles of Positive Psychology That Fuel Success and Performance at Work