" The demands were obvious to us—we knew exactly what people liked to watch, and what they didn’t. The ratings bore that out, every single week. The audience liked clean takeaways. They liked black-and-white, heroes and villains. They liked the truth, but only kind of; they liked the truth packaged in a way to make them feel better about their own lives. Too much murkiness, and they are reminded of their own murk: their own mistakes, their own shortcomings, the times they, too, misbehaved and mistreated others. Those stories didn’t rate well. If you wanted people to watch, if you wanted to win the demo and get the blockbuster numbers that your bosses demanded, you needed a story with a good ending. "

― Anna Pitoniak , Necessary People