" creative people appear to be difficult because the expectations for a project keep changing midstream, after they’ve done a tremendous amount of conceptual work that will have to be rehashed just to get back to the starting line. Is it possible that what comes across as ego is merely a response to their craft’s— which they’ve spent years mastering and cultivating—being challenged at a moment’s notice by someone who has given their hard work a total of ten seconds of distracted consideration before scrapping it? "

― Todd Henry , Herding Tigers: Master the Transition from Maker to Manager