" But we cannot expect people to take risks, by speaking up or in
other ways, if by so doing they will get fired. Good leaders must cre-
ate environments in which employees feel that making evidence-
based decisions will always be rewarded, no matter what outcome
occurs. The ideal organizational environment encourages everyone
to observe, collect data, and speak up. The bosses who create such
environments are risking only one thing: a few bruises to their egos.
That is a small price to pay for increasing the flow of new ideas and
decreasing the risks of disasters. "

― Richard H. Thaler , Misbehaving: The Making of Behavioral Economics