QUOTE : Last, and perhaps most importantly, Bold is a playbook. Our deepest hope is that it inspires you to get off the couch and change the world. Said differently, because of the amazing opportunities created by exponentially growing communications technology, many of today’s best and brightest have been lured in by an app-tilted playing field, which has both entrepreneurs and venture capitalists believing that three years to profitability and exit should be the norm. Of course, if your true passion is building apps, then build away. But let’s be clear: when Steve Jobs said that the goal of every entrepreneur should be to “put a dent in the universe”—he wasn’t talking about inventing the next Angry Birds. This book is for those who want to make the Giant Dent. It’s about the fact that, because of exponential empowerment, anyone can make that Giant Dent. Seriously, what are you waiting for?