" I have sometimes felt the same sort of unease that washed over me when I was a cheerleader and learned how to convincingly fake happiness at football games—the feeling of acting as if conditions are fun and normal and worthwhile in the hopes that they will just magically become so. To try to write online, more specifically, is to operate on a set of assumptions that are already dubious when limited to writers and even more questionable when turned into categorical imperative for everyone on the internet: the assumption that speech has an impact, that it's something like action; the assumption that it's fine or helpful or even ideal to be constantly writing down what you think. "

― Jia Tolentino , Trick Mirror: Reflections on Self-Delusion