" What I found was something completely unexpected. Over and over, people would overestimate the degree of control they had over events—smart people, people who excelled at many things, people who should have known better. Not only would they decide ahead of time how they were going to divide their investments, but they would decide based on incredibly limited information which stock was “good” and stick to their guns—even as they started losing money. "

― Maria Konnikova , The Biggest Bluff: How I Learned to Pay Attention, Master Myself, and Win