" We have, in other words, a “daily paper.” But who, then, can make the gradual discovery of the meaning of this format, or even of a sort of popular fairyland charm about it? Then again, the leader, which is the most important part, makes its great free way through a thousand obstacles and finally reaches a state of disinterestedness. But what is the result of this victory? It overthrows the advertisement (which is Original Slavery) and, as if it were itself the powered printing press, drives it far back beyond intervening articles onto the fourth page and leaves it there in a mass of incoherent and inarticulate cries. "

― Stéphane Mallarmé , Selected Poetry and Prose