" Would I ever support Trump? No. But would I try to talk to him about issues I care about, from climate change to criminal justice reform, and encourage him to take a better approach? Of course. As I told him all those years ago, life is too short for enemies and the spirit of forgiveness is far stronger than the spirit of revenge. Would Donald agree? Sadly, I doubt it. "

― Richard Branson , Finding My Virginity: The New Autobiography