" FASTER—don’t talk down to the audience, take us for a spin, don’t spell everything out for us, we’re as smart as you—assume we can keep up; FUNNIER—entertain us, help us see how ridiculous and beautiful life can be, give us a reason to feel better about our flaws; LOUDER—deliver the story in the appropriate size, DON’T be indulgent or keep it to yourself, be generous—you’re there to reach US.” Barney takes a few gulps of air and beats his fist just once on his chest. “There you go, my dear. It might SOUND simple, but if I know you, you’ll spend your life dedicated to getting it right. And that’s it, my dear. THAT’S the whole banana. "

― Lauren Graham , Someday, Someday, Maybe