" The most terrifying images of hell occur, as we have seen, in the book of Revelation. But let's remember the context in which John writes this book. This isn't an evangelistic tract written for unbelievers--the hell passages here weren't designed to make converts and scare people into the kingdom. They were designed to warn believers to keep the faith in the midst of adversity. "

― Francis Chan , Erasing Hell: What God Said about Eternity, and the Things We've Made Up