" We are told, “You’re a good boy,” or “You’re a good girl,” when we do what Mom and Dad want us to do. When we don’t, we are “a bad girl” or “a bad boy.” When we went against the rules we were punished; when we went along with the rules we got a reward. We were punished many times a day, and we were also rewarded many times a day. Soon we became afraid of being punished and also afraid of not receiving the reward. "

― Miguel Ruiz , The Four Agreements: A Practical Guide to Personal Freedom