Home > Author > Mark Goulston >

" Research by Matthew Lieberman at UCLA shows that when people put words to their emotions—“afraid,” “angry”—the amygdala, that little biological threat sensor that can throw the brain into animal mode, cools down almost instantly. At the same time, another part of the brain—part of the prefrontal cortex, which is the “smart” area of the brain—goes to work. "

Mark Goulston , Just Listen: Discover the Secret to Getting Through to Absolutely Anyone


Image for Quotes

Mark Goulston quote : Research by Matthew Lieberman at UCLA shows that when people put words to their emotions—“afraid,” “angry”—the amygdala, that little biological threat sensor that can throw the brain into animal mode, cools down almost instantly. At the same time, another part of the brain—part of the prefrontal cortex, which is the “smart” area of the brain—goes to work.