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" As Fashion is a phenomenon of initiation, its wording naturally plays a didactic role: the Fashion text represents in some way the authoritative wording of someone who knows everything that is behind the confused, or incomplete, appearance of the visible forms; this wording therefore constitutes the moment when what is hidden becomes visible, in which one can almost see, in a secularized form, the sacred halo of divinatory texts; all the more since the knowledge of Fashion never comes without a price; it holds a sanction for those who are excluded from it: the stigma of being unfashionable. "

Roland Barthes , The Language of Fashion


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Roland Barthes quote : As Fashion is a phenomenon of initiation, its wording naturally plays a didactic role: the Fashion text represents in some way the authoritative wording of someone who knows everything that is behind the confused, or incomplete, appearance of the visible forms; this wording therefore constitutes the moment when what is hidden becomes visible, in which one can almost see, in a secularized form, the sacred halo of divinatory texts; all the more since the knowledge of Fashion never comes without a price; it holds a sanction for those who are excluded from it: the stigma of being unfashionable.