" Living to a label can only become a part of your personal truth and concept of self if at some level it is working for you. Living to that label, giving your power away, provides some kind of income—social, spiritual, economic, or otherwise—that can make even the most painful and inappropriate labels highly durable and stubbornly resistant to change. Somehow, someway, accepting the definition of that label provides you some currency or you wouldn’t do it. Maybe it’s an excuse to be passive or angry or play the victim, but whatever it is, you wouldn’t do it without a reward, however sick that payoff might be. "

― Phillip C. McGraw , Self Matters: Creating Your Life from the Inside Out