QUOTE : The more the methods of propaganda have been used to produce excitement, the greater will be the reaction, until in the end a quiet life comes to seem the only thing worth having. When, after a period of repose, the population again becomes capable of excitement, it will need a new stimulus, since all the old stimuli have become boring. Hence creeds which are used too intensively are transitory in their effects. In the thirteenth century, men's imaginations were dominated by three great men: the Pope, the Emperor, and the Sultan. The Emperor and the Sultan have disappeared, and the Pope's power is a pale shadow of what it was. In the sixteenth and early seventeeth centuries, the wars between Catholics and Protestants filled Europe, and all large-scale propaganda was in favour of one or other of the two creeds. Yet ultimate victory went to neither party, but, to those who thought the issues between them unimportant. Swift satirised the conflict in his wars of Big-Endians and Little-Endians; Voltaire's Huron, finding himself in prison with a Jansenist, thinks it equally silly of the government to demand his recantation and of him to refuse it. If the world, in the near future, becomes divided between Communists and Fascists, the final victory will go to neither, but to those who shrug their shoulders and say, like Candide, ‘cela est bien dit, mais il faut cultiver notre jardin’. The ultimate limit to the power of creeds is set by boredom, weariness, and love of ease.