" What are the biggest challenges the organization is facing (or will face in the near future)? Why is the organization facing (or going to face) these challenges? What are the most promising unexploited opportunities for growth? What would need to happen for the organization to exploit the potential of these opportunities? If you were me, what would you focus attention on? "

― Michael D. Watkins , The First 90 Days: Critical Success Strategies for New Leaders at All Levels