QUOTE : Cohn’s five favorite tactics were rather simple: (1) Lie without hesitation whenever necessary, over and over, (2) threaten your opponent by counterattacking much harder than you were attacked, (3) be ruthless and get even with anyone who crosses you. (4) If you are undeniably in the wrong and guilty as sin, accuse your opponent of being ten times worse than you and put them on the defensive. Finally, (5) if after all this you still lose, claim you won, and move on.