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" Fortunately, ideas already exist for how to achieve every aspect of deconsumer society that appears in this book. Lifespan labeling can encourage product durability: new tax regimes and regulations can favour repair over disposability, job-sharing programs and shorter work days or work weeks can keep people employed in a slower, smaller economy. Redistribution of wealth can reverse income inequality, or prevent it from worsening in a lower-consuming world.

I set out on my thought experiment as an observer, I wanted to see for myself where a world that stops shopping would lead, rather than be guided by others' theories. In the end, both approaches arrive at the same place. Movements for degrowth and a well-being economy-one measured not by GDP but by its ability to improve the quality of life of citizens-have been steadily refining a set of ideas and ways of life that could free us from the need for relentless, and relentlessly damaging, economic expansion. The alternative to consumer capitalism is not a constellation of possibilities, but increasingly a convergence. "

J.B. MacKinnon , The Day the World Stops Shopping: How Ending Consumerism Saves the Environment and Ourselves


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J.B. MacKinnon quote : Fortunately, ideas already exist for how to achieve every aspect of deconsumer society that appears in this book. Lifespan labeling can encourage product durability: new tax regimes and regulations can favour repair over disposability, job-sharing programs and shorter work days or work weeks can keep people employed in a slower, smaller economy. Redistribution of wealth can reverse income inequality, or prevent it from worsening in a lower-consuming world.<br /><br />I set out on my thought experiment as an observer, I wanted to see for myself where a world that stops shopping would lead, rather than be guided by others' theories. In the end, both approaches arrive at the same place. Movements for degrowth and a well-being economy-one measured not by GDP but by its ability to improve the quality of life of citizens-have been steadily refining a set of ideas and ways of life that could free us from the need for relentless, and relentlessly damaging, economic expansion. The alternative to consumer capitalism is not a constellation of possibilities, but increasingly a convergence.