" In Buddhist psychology “conceit” has a special meaning: that activity of the mind that compares itself with others. When we think about ourselves as better than, equal to, or worse than someone else, we are giving expression to conceit. This comparing mind is called conceit because all forms of it—whether it is “I’m better than” or “I’m worse than,” or “I’m just the same as”—come from the hallucination that there is a self; they all refer back to a feeling of self, of “I am. "

― Joseph Goldstein , Insight Meditation: A Psychology of Freedom